Est. 2026 · Atlanta, GA · Online coaching
Built for your life
No extremes. No starting over. Just consistency that lasts. Training, mindset, and a plan that fits your real week.
Your body carried you through your hardest years. It has been on your side this entire time.
So we're going to stop treating it like the enemy. Shame is a terrible engine. It burns out.
If any of this sounds familiar
- Life got busy, and somewhere in it you stopped recognizing yourself.
- You walk into the gym and feel like everyone is watching.
- You've jumped from routine to routine, video to video, without a clear direction.
- Eating has become a list of rules you're always breaking.
How coaching works
Three steps to start
Apply
Fill out a short questionnaire about your goals, schedule, and equipment.
We plan
I read every application, reach out if we're a good fit, and build a program around your real week.
You train
Weekly check-ins, a weekly call, and me in your corner Monday to Friday.
The goal
The goal isn't to need me forever. It's for working out to become part of who you are.
You'll learn progressive overload, how to judge your effort, and how to run your own training.
Meet your coach
Hi, I'm Juliane
I've been lifting since 2019, and not in a straight line. I coach people who are done starting over and ready to become someone who works out.
In their words
What clients say
Since working with Juliane I have worked myself up to working 3 to 5 times weekly consistently.
Read the full story
Before working with Juliane I struggled with motivation and consistency. I spend most of my day at a desk job and normally feel too tired and unmotivated when I get home to even want to exercise. I would often try to start a routine myself but feel overwhelmed with the options out there and wouldn’t stick with anything for more than a few weeks.
Since working with Juliane I have worked myself up to working 3 to 5 times weekly consistently. Her positivity and empathetic approach is very welcoming and drives you to feel confident in yourself to stick to it. She tailored my fitness plans actively based on feedback and monitoring my progression. Now, even after a long day of work, it comes naturally to want to do my routine without it feeling like a chore.
She uplifts me when I lose confidence and drive. I feel supported when I need it and celebrated for my accomplishments every step of the way. I’ve never felt more driven and confident in myself as I do now. I couldn’t recommend Juliane enough. She is an absolute pleasure to work with.
I find SOLACE to have a coach that leaves no room for self shame.
Read the full story
I’ve had a handful of personal trainers over the years, both online and in person, but I’ve never stuck with any of them past the initial commitment period. To evaluate a personal trainer can be a somewhat subjective thing and the criteria I have for a trainer may not be the same as someone else’s, so it may be useful to know what I value most in my trainers:
- Focus on consistency
- Positive mindset
- Emphasis on strength vs. purely aesthetic
- A total absence of shame
- Patience/flexibility
I should preface and say my greatest weakness in terms of fitness is maintaining consistency (aka being adherent). Once that initial motivation wears off, I am but a fart in a fan factory. On more than a handful of occasions, Juliane has been able to quite literally and completely change my perspective. And on a day I was so sure, determined even, to skip a workout, I find myself crossing exercise off my to do list for the day. For anyone that has spent ANY amount of time cultivating a new habit, it is easy to relate to how easy it is to put off something like exercise day after day after day until the entire week has come and gone. It is not everyday my mind is convinced to do something and yet Juliane so creatively does this with suspicious regularity.
A second, perhaps less obvious weakness of mine is noticing my own progress for what it is: progress! Juliane is contagiously positive and forward thinking in her methodology. As my own worst critic, it’s very easy to miss my own wins, especially when I’ve always habitually just kept the goal post moving. Juliane will be the first to notice and ENTHUSIASTICALLY CELEBRATE any and all progress you’ve made, in and outside the gym.
I would certainly be lying if I said I got into fitness for purely health reasons - I too, wish to appeal to the masses aesthetically speaking. However! Chasing aesthetics can be, and often is (for me) a losing game. In a world where we are inundated by unrealistic body standards and during a time where words like “body tea” are popularized, I find SOLACE to have a coach that leaves no room for self shame. It has become just as rewarding to add 5lb to hack squat or squeeze out 1 more rep on the shoulder press.
In the middle of all this, at the ZENITH of my consistency and when I was at a point where I was hitting a PR during (almost) every workout……I broke my foot. The movements I was used to doing, at the gym I had been doing them at — no more a truly discouraging time in my lengthy fitness journey. But Juliane, my North Star!!!!!!! Completely overhauled my routines. She took into consideration the movements I like, the ones that I HATE (within reason), and the ones that I think are “too embarrassing” to do in public, and programmed my week to encourage not only physical growth, but mental FORTITUDE [insert generic power up anime gif]. Rebuilding yourself from ground 0 is hard, but it gets easier every time and dare I say, even enjoyable when you are backed by Dr. Park. If you’re just starting out and seeking to ease your way into the fitness space or you’re the flakey gym goer who understands progressive overload, Ju is ur girl
Juliane took the time to understand what hadn’t worked for me before.
Read the full story
I had tried to get myself into better shape several times over the years, but I never seemed to stick with it. I lacked motivation, and the fitness lifestyle was difficult to manage around work and everyday life. When I started with Juliane, I had limited knowledge of working out and only knew a handful of routines from past weight loss attempts. I also had some habits and mental barriers from previous attempts that made it difficult to stay consistent.
Juliane took the time to understand what hadn’t worked for me before and helped me approach fitness from a more positive approach, incorporating physical wellness but also encouraging mental wellness to balance it. Workout routines were custom fitted to my needs and limitations which worked great for me to remain consistent.
Over time, I started noticing changes that went beyond physical appearance. I felt more fit, flexible, energetic, and even noticed an improvement in my overall mood.
Founding clients from my pilot program, who received complimentary coaching.
Ways to work together
Pick what fits your week
Do it yourself
Custom routine
- Built from your equipment and goals
- In the Hevy app or as a slide guide
- One round of tweaks included
- Ready in about 5 days
Most support
1:1 coaching
3-month commitment
- A program built around your real week
- Weekly check-in and a weekly call
- Message me Mon–Fri, replies within 24 hours
- Private community on Discord
Not ready yet? Start free
Two free routines, sent to your inbox.
Ready to stop starting over?
Tell me about your week and your goals. I'll take it from there.
About me
Hi, I'm Juliane
My fitness journey started in high school, where it was just massive amounts of cardio on a calorie deficit. I was constantly hungry and weak.
During undergrad, I did a lot of reading online about strength training and how much better it works than cardio alone. I had no idea I'd keep going with it. Not just for losing weight, but for everything else it turned out to do.
Grad school is when fitness became a much more pertinent part of my life. I was extremely busy juggling school and a part-time job. I was getting no sleep and everything I was already managing mental health-wise was spiraling. The only thing that kept me together was my weekly fitness routine.
Resistance training made me a better learner. It showed me that when I face challenges, they're temporary setbacks and not intrinsic failures. It built a confidence I'd never had. It changed my whole identity where fitness stopped being a short-term goal before the summer and became a lifestyle.
I didn't always stick to it in the beginning. I relied on motivation and willpower, and both inevitably ran out. It took years to learn how to build a system that works. Then I stopped restarting and just kept progressing.
During those years I wished I had someone to help me navigate it. Someone who could fight the shame and perfectionism in my head. Someone who would meet me where I was, not when I felt "ready." Because that "right" season never comes.
What I teach
That's what I teach now. Training, mindset, and a plan that survives a bad week.
Training
Walk into a gym knowing exactly what you're doing. Progressive overload, RPE, real skills.
Mindset
From "I can't do this" to "why not me?" You become someone who trains.
Your real week
Life gets in the way and we adjust. On the Thursday you didn't go, you hear from me.
You won't be doing it alone
My clients keep each other accountable in our private Discord community. Wins get shared, and so do the hard weeks.
Let's build your plan
The questionnaire is short, and there's no sales call.
1:1 coaching
Apply for coaching
Tell me about you, your week, and your goals. I read every application and reach out personally if we're a good fit.
You apply
The questionnaire below.
I review
I'll reach out if we're a fit.
We start
Onboarding and your first program.
$350/month for 3 months or $300/month for 6 months. Coaching is billed monthly, and you commit to the full 3 or 6 months.
Custom routine · $49
A routine built for you
Tell me what equipment you have and what you're working toward. I'll build a routine you can start right away, no subscription.
- Built from your equipment and goals
- In the Hevy app or as a slide guide
- One round of tweaks included
- Ready in about 5 days
Free routines
Start free
Two routines to get you moving with a real plan. Enter your name and email, and I'll send you both, each ready to open in the free Hevy app.
Beginner full body
Two full-body days with a slight glute focus. A simple, doable start at home or in a basic gym.
Glute-focused gym
Two lower-body days and one upper-body day, built to grow your glutes.
- Every workout day opens in the free Hevy app
- Sent to your inbox right away
You're in
Your free routines
Tap any day to open it in the free Hevy app and start this week. I'll also send a copy to your inbox.
Beginner full body
Glute-focused gym
Don't see my email within a day? Check your spam or promotions folder.
Want a plan built just for you?
Legal
Privacy Policy
Effective October 20, 2026
Coach Juliane LLC ("Coach Juliane," "I," "me") runs coachjuliane.com and provides online fitness coaching. This policy explains what personal information I collect, how I use it, who helps me handle it, and the choices you have.
Who I am
Coach Juliane LLC is a Georgia limited liability company. You can reach me at [email protected].
What I collect
Information you give me
- Coaching application: your name, email, phone number, goals, training history, schedule, available equipment, and any health, injury, or medication information you choose to share.
- Free routine requests: your name and email.
- Custom routine orders: your contact details and your answers about goals and equipment.
- Messages: anything you send me by email, text, or direct message.
Information collected automatically
When you visit the site, my website host and embedded tools may collect basic technical data. This includes your IP address, browser type, device type, and pages viewed. Some of this uses cookies (see Cookies below).
How I use it
- To review coaching applications and decide whether coaching is a good fit.
- To send free routines and custom routines you request.
- To process payments and keep business and tax records.
- To answer your questions.
- To keep the site working and improve my services.
- To meet legal obligations.
If you request a free routine, I use your email to send it.
I do not sell your personal information.
If you become a coaching client, your Coaching Agreement explains how I handle information during coaching.
Health and fitness information
Coaching is not healthcare, and I am not your healthcare provider, so HIPAA does not apply to this information. I still treat it carefully:
- I use it only to review your application and plan your training.
- I never sell it.
- I share it only with my service providers, or with your permission.
- You can ask me to delete it at any time.
Who helps me run the business
I use service providers to run the site and business, including the ones below. Each handles your information under its own privacy policy.
- Carrd: hosts this website
- Tally: runs the application and other forms
- Google (Gmail, Drive): business email and file storage
- Little Engine: payment portal
- Stripe: processes payments
I may also disclose information if the law requires it, to protect someone's safety, or as part of a sale or transfer of the business.
Cookies
The site and embedded forms may use cookies and similar technology to function and to measure basic traffic. You can block or delete cookies in your browser settings. Some features may not work without them.
How long I keep information
I keep personal information only as long as I need it for the purposes described in this policy, such as responding to inquiries, delivering routines, and keeping business records. Payment and tax records are kept as long as tax law requires. You can ask me to delete your information at any time (see Your choices and rights).
Your choices and rights
You can ask me to:
- Delete your information, unless I must keep it for legal or tax reasons.
- Stop emailing you.
Email [email protected] with your request. I will respond as soon as I reasonably can. Some states give residents additional privacy rights, and I will honor those where they apply.
Security
I use reasonable safeguards, including password-protected accounts and reputable service providers. No method of storage or transmission is completely secure, so I can't guarantee absolute security.
Age requirement
This site and my services are for adults 18 and older. I do not knowingly collect information from anyone under 18. If you believe a minor has sent me information, contact me and I will delete it.
Changes to this policy
If I update this policy, I will post the new version here and change the effective date above.
Contact
Questions about this policy: [email protected]
Legal
Terms & Conditions
Effective October 20, 2026
These terms govern your use of coachjuliane.com and anything you buy or download from it. The site is run by Coach Juliane LLC, a Georgia limited liability company ("Coach Juliane," "I," "me"). By using the site, you agree to these terms. If you don't agree, please don't use the site.
Who can use this site
You must be at least 18 years old to apply for coaching, buy a routine, or request free routines.
Not medical advice
Everything on this site is general fitness education. This includes the free routines, PDF guides, lessons, and social media content. It is not medical advice, diagnosis, or treatment.
I am a licensed pharmacist, but in this business I act only as a fitness coach. I do not provide pharmacy, medical, or medication management services through Coach Juliane, and no pharmacist-patient relationship is created.
Talk to your doctor before starting any exercise program. This is especially important if you are pregnant, have a medical condition or injury, or take medication that affects blood sugar, blood pressure, or heart rate.
Free routines and guides
Free routines are provided as-is for your personal use. You choose whether and how to use them, and you do so at your own risk. Stop exercising and seek medical help if you feel pain, dizziness, chest discomfort, or shortness of breath.
Coaching packages
Coaching requires an application. I may accept or decline any application at my discretion.
Current packages and prices are listed on the Apply page. Each package is billed monthly for its full term.
Each package is a commitment to the full term. It cannot be cancelled partway through. Before coaching starts, every client signs a Coaching Agreement with the full details. If anything in these terms conflicts with your signed Coaching Agreement, the Coaching Agreement controls.
Custom routines
A custom routine is a one-time purchase at the price listed on the site. There is no subscription and no recurring charge. I build it from your answers about goals and equipment and usually deliver it within 5 business days.
Refunds: You can get a full refund if you ask before I start building your routine. Because each routine is custom-made digital content, refunds are not available once it has been delivered.
Prices and payments
Prices are listed on the site in U.S. dollars. I may change prices or offer discounts and promotions at any time. A discount offered to one person doesn't apply to anyone else unless I say so. A price change never affects a package or order you have already paid for or committed to. Payments are processed through Little Engine and Stripe.
My content
The routines, guides, lessons, text, graphics, and branding on this site belong to Coach Juliane LLC. You may use them for your own personal training. You may not copy, resell, share publicly, or redistribute them without my written permission.
Results and testimonials
Testimonials reflect individual clients' experiences. Results depend on your effort, consistency, health, and many other factors. I do not guarantee any specific result, such as weight loss, strength gain, or body composition change.
Information you submit
Please give accurate information in forms and applications, including any health or injury information relevant to training. How I handle your information is explained in the Privacy Policy.
Third-party services
This site uses or links to services run by others, such as Tally, Hevy, Little Engine, Stripe, and Discord. I am not responsible for those services, their content, or their policies.
Disclaimer
The site and its content are provided "as is" and "as available." To the fullest extent the law allows, I make no warranties of any kind, express or implied.
Limitation of liability
To the fullest extent the law allows, Coach Juliane LLC is not liable for any indirect, incidental, or consequential damages arising from your use of this site or its content. My total liability for any claim related to the site is limited to the amount you paid me in the 12 months before the claim, or $100 if you paid nothing.
Governing law
These terms are governed by the laws of the State of Georgia. Any dispute will be handled in the state or federal courts located in Gwinnett County, Georgia.
Changes to these terms
I may update these terms. The new version will be posted here with a new effective date. Continuing to use the site after an update means you accept the new terms.
Contact
Questions about these terms: [email protected]